digital marketing indonesia 2019

10XIncrease Your Sales with Marketz Digital Agency. Digital Agency Jakarta telah terbukti berhasil membantu lebih dari 100++ perusahaan multinasional hingga UMKM di Indonesia dari berbagai industri dengan strategi digital marketing yang telah teruji. IndonesiaDigital 2019 : Tinjauan Umum. Perkembangan teknologi informasi di Indonesia meningkat pesat dari hari ke hari dan dari tahun ke tahun. Hal ini dipengaruhi oleh berbagai macam faktor mulai dari perluasan area cakupan internet, peningkatan bandwidth internet, penggunaan teknologi internet dan komunikasi terbaru yang lebih cepat dan Sesuaibagi pasar generasi milenial yang merupakan digital native, sekaligus membuat ekosistem perbankan semakin efektif dan efisien. Untuk menunjang hal tersebut, Bank Mandiri mempunyai Memiliki 3 pilar dalam digital banking. Pertama adalah digitalisasi internal proses, yaitu bagaimana proses di dalam bank mandiri itu untuk siap di era digital. TopApp Developer 2019-20. We Promise. We Deliver. Let`s Work Together. INDUSTRIES WE WORK FOR. Digitizal is a results-based, ethical and competitive 24/7 software development and digital marketing agency that delivers long-term results. Our multicultural and friendly team helps businesses all over the globe to: Grow, Evolve, and Connect. Evay Vay Tiền. You have all kinds of data. You don’t know what to do with it. That’s where we come in. We are a Data-Driven Marketing Agency based in Jakarta, Indonesia. We are focused on providing comprehensive end-to-end CRM, Loyalty Management, and Digital Marketing services to our clients. We ... read more about Cogency Indonesia Virtual Assistant in Indonesia provide exclusive service for business and administration support. VAI has been a pioneer in the business in Indonesia since 2011. An excellent professional service to support individuals, start-up, medium business, large companies or enterprises. Virtual Assistant Indonesia service is af ... read more about Virtual Assistant Indonesia "VAI is very helpful and we are so satisfied with their work" Walden is a content marketing firm specializing in simple yet high-quality copy for web pages, blog posts, email marketing campaigns, advertisements, and more. Our content is clean, efficient and most importantly, helps generate leads. Our talented team of worldwide writers specialize in financial technology and blockc ... read more about Walden "Really professional especially in digital marketing, web development and writing service. Help my business grow and success" Sheilla Joveline, Interior Design Specialist at Azula Design International Luminary is an independent Australian digital marketing agency that has been creating award-winning experiences since 1999. With a portfolio that includes some of the most well-known names in the Australian government, retail and corporate sectors, Luminary’s offering includes digital strategy and transformation, ... read more about Luminary With years of experience, has transformed in to a leading digital agency in Indonesia. The company’s services and reputation is unquestionable. Arfadia is Full Service Digital Marketing Agency and Creative Media Company located in Jakarta, Indonesia. We offer 360 Digital Marketing Campaign, SEO, Web ... read more about Arfadia "Met our expectation" Mia Fitri, Director, Communications and Outreach at Millennium Challenge Account Indonesia Penyedia Layanan Jasa Pembuatan Website Profesional, Kebutuhan Digital Marketing & Desain. DigitalSolution For Your Business "Website Creation Services" We create animated explainer videos to help startups and businesses grow in the fierce competition. Our vision is to influence the world through visual motion communication. Our dream is to have Breadnbeyond to be the go-to place for every businesses and individual whenever they need animated explainer videos. We want ... read more about Breadnbeyond Baliprod is a full service Bali photo & video production agency. Based in Petitenget, our fresh and dynamic team of photo/video hobbyists specialises in the fantastic and breathe life into tedious technicality. Videos and photo campaign are essential to promote your activity on social media and other marketing chan ... read more about Bali Prod Among many ways to advertise your products and services, video is one of the best. This is especially true for complex products and services. We believe every TVCs and pay-per-click video must well-represent the brand’s values, messages, and be delivered to the right audiences with the right approach. And we a ... read more about High Angle Hand drawn illustration design that will help to tell your story in an engaging way. Incredible and high quality motion graphics that can make your brand noticeable. We will surely help you to introduce your business / products with a captivating and focused video. Cuatrodia is a Jakarta design-based motion graphics studio. We implement graphic design and motion graphic into our projects and we aim to please both ourselves and our clients. Starting business since 2013, NUBIZ INDONESIA is focus with video Corporate Video Production Services. We believe the corporate video should be handled properly, because it represent the business of the company itself including the value, belief and promise that hold in the company. The message should be delivered easi ... read more about Nubiz Yumboxdesign'​ is a young & dynamic company that specializes in creating stunning creative delivery in all things media. Originally set up by ex-Lambie-Nairn Designer 'Peter Sinclair'​, who is currently 'Creative Director'​, 'Yumboxdesign'​ truly represents a talented collective ... read more about Yumbox Design Surrounded by smart, passionate people and with the best tools and approaches at your disposal, you’ll take giant leaps toward creating a business, becoming a founder and design, build and support websites, application, mobile apps and also digital marketing for clients worldwide. We make your busin ... read more about IDP Solution We will start by giving you our creative brief document. You can explain your idea or business, target audience and styles. We will generate the general idea and start the brainstorming process. Praxis is a company devoted to integration, consulting, nearshoring and software development. With more than 15 years in the market we deliver solutions based on international best practices such as CMMI, PMI, ITIL, ISO. We offer large scale near shoring solutions in America. We are a communications partner with marketing communications and corporate communications as our core service. We utilize an integrated approach in delivering communications strategies using both conventional and modern channels. Impact to our people, clients, partners and society through creativity" has been our mantra for 19+ years. From brands you've heard to brands you will, we help them grow their brand with integrated digital marketing strategy and campaigns, from social media to search engine, from business-driven website to soc ... read more about RED Comm Indonesia Established in November 2010, Asia Media Prisma known as AMP, is a holding company of ten agencies specialize in Advertising, Media Specialist, Brand Activation, Sports Marketing, Sophisticated Strategic Media & Brand, Competitor Analysis, Media Planning & Buying of TV, Pay TV, Cinema, Print, Radio, Digital, OO ... read more about AMP PHAR Partnerships is an international media and marketing agency with offices in the UK, Singapore, Philippines, Malaysia, Indonesia, India, and Thailand. We invest in technology to engineer integrated media campaigns and create long-term marketing partnerships, with a particular expertise in transport and infrastructu ... read more about PHAR Partnerships Brut is a boutique marketing agency that exists to leave a mark in world history by helping to bring exciting projects to success. We help companies with promising ideas to build successful businesses, providing them with complex marketing activities that bring sparkling results. Being obsessed with quality deliv ... read more about Brut WE ARE A TEAM OF PROFESSIONALS WITH COMBINED EXPERTISE IN MARKETING, PRODUCTION, AND GRAPHIC DESIGN. SNXP Studio features a team of highly experienced and creative talents in marketing, photography, videography, and graphic design capable of fulfilling your visual & marketing needs. We provide a wide range& ... read more about SNXP Studio The Vero agency helps to grow businesses in the ASEAN region by creating brand experiences that delight users. We do this by combining the best social media, digital marketing, creative and PR capabilities into a single, unified solution. And by adding these capabilities to our single-minded focus on serving compani ... read more about Vero Go Ahead is a group of specialized digital marketing services and technologies. Mobile marketing agency Go Mobile spun off some of the products into separate companies and became the Go Ahead group of companies. The group includes the brands Go Mobile, Go NET, Go Influence, Go Design, Go nnection. We carr ... read more about Go Mobile SMEBro is an allround advertising agency with offices in the heart of Hong Kong, focusing on delivering optimized digital marketing result through best practice with our professional team. We offer customised Search Engine Optimization, Local Search Strategy, Link Building & Content, Paid Search Management, Cu ... read more about SMEBro HK Imogen Public Relations is a leading integrated communication agency based in Jakarta, Indonesia, specializing in public relations, public affairs, and strategic communications. Sector focuses are FMCG, Pharmaceuticals & Healthcare, Industry & Technology, and governmental organizations & State-Own Enterpris ... read more about Imogen Public Relations Erat communication is a PR consultant who is here to bridge a brand with the media and stakeholders so that the information conveyed can be published to the wider community. Together with our professional team, we create the best solutions to answer client needs through appropriate communication strategies. Mediatropy is an independent full-service digital agency that helps brands tell their stories to the right audiences. More than 200 clients in Asia have trusted our expertise to engage their audiences with digital marketing campaigns that build higher customer lifetime values. As an independent digital agency, we devel ... read more about Mediatropy All you need is a light a light for you to see each other Our integrated digital strategy will light your way to reach your customers Our team focus on delivering the best solution to help merchants grow in the competitive E-Commerce industry. Thanks to our years of experience in E-Commerce, we are able to deliver a beautiful and reliable website for your E-Commerce needs. Whether you are a startup company bringing a new product to life, or an est ... read more about Lime Commerce We’re digital marketing agency based in Indonesia. Our passion is building business brands with forward-thinking design and marketing strategies. And seeing people’s lives enriched by the work we do. Digital marketing gives businesses of any size access to the mass market at an affordable price and, unlike ... read more about Growinx Digital Marketing Agency BrandZtory Is a Digital Marketing Agency Jakarta, Indonesia. Our Services Web Development, Graphic Design, Branding, Content Creation, Photo & Videography. RIFF is an international multi-award winning company with a strong Dutch backbone. With the combined expertise of the various branches within our group, we help companies find their own rhythm. We aim to transform companies’ online ambitions into tangible results for the complete digital customer journey. We h ... read more about RIFF Digital Marketing Merah Cipta Media is one of the leading internet and advertising group company in Indonesia that provides complete solution in branding, marketing, communications, technology and digital media strategy & execution for major industry players in Indonesia. Digihouse ID as a Digital Agency in Jakarta will optimize your business ecosystem strategy from digital marketing perspective — SEO, SEM, Social Media Platform, Design, Video, Offline penetration to growth and get opportunies competing with others competitors around the world! Salvo is an energetic and talented people who passionate about making a better world for everyone by helping your of being startup, the founder have with them more than 12 years of creating content, managing people, digital and experiential marketing. Handling major clients such as Telkomsel, Unilever, ... read more about Salvo UpBrand is a boutique digital marketing agency that aims to increase our clients’ brand value by utilizing a data-driven approach to optimize the use of digital marketing channels. We are a marriage of creative minds and technology nerds, providing our clients with the creative sparks as well as the technological ... read more about Upbrand Digital Marketing Agency We are a technology company specializing in online marketing, and particularly in Indonesia, we are a full-service digital marketing company. Our services range from integrated digital campaign to all digital products under creative, performance, and social aspects of online marketing. ANTS is Vietnams leading integrated programmatic advertising SaaS platform. A leader in online advertising space in Vietnam and Southeast Asia, ANTS provides the technology platform and creates the marketplace for publishers, agencies/advertisers, as well as other third party players with a comprehensive range o ... read more about ANTS Programmatic PT Fortune Indonesia Tbk is a group of integrated communications development companies founded on May 5, 1970 under the name PT Fortune Indonesia Advertising Company. The birth of Fortune Indonesia was confirmed when Mochtar Lubis – a novelist and prominent Indonesian journalist – established Fortune Advert ... read more about Fortuna AVB Media Asia is an integrated digital marketing and production based in Bali with representatives in Jakarta and Singapore. With over 25 years of specializing in production, we have evolved into marketing partner especially in the digital platform purposes for many business from various industries. ... read more about AVB Media Asia Big In Digital is a boutique digital agency based in Jakarta Indonesia with a passion in merging technology and creativity as a solution. We have a spectrum of clients ranging from Banking, FMCG, Services to Oil & Gas industries. MicroAd BLADE Indonesia was established to sale DSP "MicroAd BLADE"​ in Indonesia. We are going toward the biggest DSP company in Indonesia. MicroAd, Inc is a leading online ad platform company in Japan. Selected by Red Herring's Top 100 Asia award in 2013, honoring the year's most promising private ... read more about MicroAd BLADE Indonesia At DRBRAND Founded by Parker Casio , we take great pride in what we do and we’re passionate about our work. We’re a team of highly enthusiastic, and eminently qualified individuals who love helping businesses to grow. We truly believe in the power of the web to level the playing field so that sm ... read more about DRBRAND AGENCY DOCOM Digital Agency Jakarta membantu bisnis Anda agar bisa bersaing, tentunya bukan hal yang mudah. Karena itulah kami membentuk Tim yang solid dan kompeten. Tim DOCOM terdiri dari berbagai orang yang sudah berpengalaman dan profesional di bidang SEO, web programming, social media marketing, dan berbagai bidang lainny ... read more about Docom Digital Agency DGtraffic is a team of committed, positive and successful people who are always striving to be balanced, integrated and honest. We will work within our “10 Things of Culture” to make sure that every business who touches, or is touched by the DGTraffic team, will benefit greatly and in some way move closer t ... read more about DGtraffic Indonesia We work for one reason helping you stay ahead of the marketing game. Each marketing solution geoneto offers is designed to best suit your business needs. Our team is made up of strong, knowledgeable, local experts with extensive experience in integrated-marketing practices from market research, customer relationship ... read more about Geoneto Datamaya telah berdiri sejak tahun 2010 dan kini telah menghandle lebih dari 100 klien yang tersebar di Indonesia dengan berbagai macam bidang usaha. Seperti bidang fashion, pendidikan, otomotif, retail, pertambangan, kesehatan dll. PR & Social Media Marketing Our creative team, service, and deliverables are on another level. We work as an extension of your team, developing end-to-end growth initiatives tailor-fit to your goals. We work with Company, Influencers, Public Figures, Artists, and Entrepreneurs who let us express our crazy visio ... read more about Perlu Agency Can’t find the right partner for your project? Get a list of best-fit companies handpicked by our experts that match your requirements. Get a Personalized Shortlist Ekonomi digital menjadi industri yang tumbuh sangat cepat di Indonesia. Mengutip data Binar Academy, diperkirakan pada 2025, ekonomi digital di Indonesia akan mencapai US$ 124 miliar, naik dari US$ 44 miliar pada 2020. Bahkan selama pandemi Covid-19, sektor digital negara ini diproyeksikan tumbuh 10%, naik dari US$ 40 miliar pada 2019. Saat ini, digital marketing menjadi bagian penting bagi perusahaan untuk meningkatkan kinerja bisnisnya, terlebih di masa pandemi dan disrupsi digital atau ada yang menyebut sebagai era bisnis baru. Fenomena tersebut terlihat dalam ajang Indonesia Digital Marketing Champions IDMC 2021. Untuk kedua kalinya, Business Digest lembaga riset Grup SWA dan Majalah SWA menggelar IDMC. Perhelatan ini merupakan ajang penilaian yang memeringkat perusahaan-perusahaan yang berhasil meningkatkan kinerja bisnis berkat pengelolaan dan pemanfaatan teknologi digital secara tepat, cerdas, dan efisien di bidang pemasaran dan penjualan digital marketing. Tujuan dari ajang ini adalah eksplorasi best practice penerapan digital marketing di perusahaan dan memberikan apresiasi bagi perusahaan yang sukses menerapkannya. Adapun kriteria penilaian dalam ajang ini adalah pertama, identifikasi masalah, yaitu menjelaskan kondisi permasalahan yang dihadapi perusahaan dan kebutuhan terhadap terobosan baru dengan nilai 15%. Kedua, konsep digital marketing, yaitu menjelaskan relevansi konsep digital marketing dengan permasalahan, keunikan solusi, dan penerapan di perusahaan 35%. Ketiga, hasil, dampak, dan sustainability, yaitu menjelaskan hasil/pencapaian, dampak bagi perusahaan, dan skema keberlangsungannya dalam jangka panjang 50%. Dalam ajang IDMC 2021 ini, pemenangnya dibagi menjadi juara lintas kategori juara umum dan juara per kategori ada 9 kategori. Masing-masing pemenang pada kategori tersebut, selain mendapatkan skor, juga disematkan predikat Excellent 81,10 - 84,13, Very Good 78,05 - 81,09, dan Prospective 75,00 - 78,04. Untuk pemenang lintas kategori juara umum jawara nomor satunya diraih Auto2000 PT Astra International Tbk dengan skor juara kedua Indihome PT Telkom Indonesia Tbk dengan skor 83,14, dan juara ketiga PT Prodia Widyahusada Tbk dengan skor Masing-masing pemenang ini memiliki strategi dan keunggulan dalam membesut pemasaran digitalnya.. Mari kita bedah satu per satu sebagai berikut Sementara untuk juara per kategori ada 9 kategori industri yang dinilai, yaitu Bank juara 1 Jenius PT Bank BTPN Tbk, juara 2 CIMB Niaga Syariah, juara 3 Bank DBS, BUMN Services PT Jasa Marga, PT Jasa Raharja, PT Asuransi Jasa Indonesia, Data & Entertainment Indihome PT Telkom Indonesia Tbk, Smartfren PT Smartfren Telecom Tbk. Kemudian kategori lainnya adalah Healthcare Products PT Dexa Medica, PT Herbalife Indonesia, Healthcare Services PT Prodia Widyahusada Tbk, PT Pertamina Bina Medika/Pertamedika, Insurance PT Mandiri AXA General Insurance, PT Generali Indonesia, dan Sales & Distribution Auto2000 PT Astra International Tbk, PT Datascrip. Masing-masing pemenang pada kategori tersebut, selain mendapatkan skor juga disematkan predikat excellent, very good, dan prospective. Untuk juri dalam ajang ini adalah Edhy Aruman Redaktur Senior Majalah MIX, Dosen PR FISIP UI dan LSPR, Elga Yulwandri CEO Ivosight, Istijanto Dosen Universitas Prasetiya Mulya, dan Dede Suryadi Redaktur Majalah SWA. Elga, Juri IDMC 2021 mengatakan sebagian peserta IDMC 2021 sudah mengimplementasi prinsip-prinsip terkini dari strategi digital marketing dan cukup komprehensif, baik dari sisi paid media, earn media, share media maupun owned media karena setiap bagian dari convergence media ini strateginya berbeda-beda. Strategi Digital Marketing Harus Agile Untuk menjawab tantangan dan persoalan ke depan, perusahaan dan strategi digital marketing-nya harus tetap agile mengikuti perubahan perilaku dari konsumen. Misalnya dari sisi format konten, shifting platform yang popular di audience digital menjadikan “bite size” video sebagai format yang paling dapat diterima mayoritas netizen. “Brand yang tadinya menyiapkan long format video harus segera menyesuaikan strategi konten digital mereka supaya dapat memanfaatkan wave baru ini dan pandemic ini juga merubah beberapa behavior,” ujar Elga. Sementara itu, Istijanto, juga Juri IDMC 2021 memandang secara keseluruhan ajang IDMC 2021 ini cukup bagus yang berati ada kemajuan dari waktu ke waktu maupun antar perusahaan dalam mengimplementasikan pemasaran digitalnya. Parameternya, pertama, semua peserta sadar aware atas pentingnya peran digital marketing. Jadi dari level paling dasar sudah terlewati. Artinya bukan pada tahap perlu atau tidak mengadopsi digitalisasi tetapi sudah memandang “digitalization is a must”. Untuk itu mereka sudah memiliki budget, memiliki tema yang telah terencana, dan juga struktur organisasi yang menangani khusus digital. Kedua, terkait dengan tahapan digitalisasi yang dilakukan memang ada variasi, yaitu dari yang paling dasar sampai paling tinggi. Paling dasar misalnya mendayagunakan sekadar sebagai kanal informasi online, yang menengah untuk database pelanggan, dan yang tertinggi untuk transaksi alias creating revenue dan community. Ketiga, ada variasi model yang mereka rujuk. “Ini mengidikasikan bahwa mereka mau jadi yang terbaik sehingga mencari model yang paling sesuai dan paling menjanjikan dari segi kinerja,” ungkap Istijanto. Rencananya, perhelatan Indonesia Digital Marketing Champions IDMC yang digelar Business Digest lembaga riset Grup SWA dan Majalah SWA ini akan dilakukan setiap tahunnya. Sedangkan bahasan lengkapnya dari hasil ajang ini telah dimuat di Majalah SWA Dede Suryadi Kiri ke kanan Ketua IMA Periode 2015-2017/Managing Director Airfast Indonesia, Arif Wibowo, Ketua IMA periode 2017-2019, De Yong Adrian, dan Sekjen IMA 2017-2019, Profesor Adrianto Widjaja. Foto Tagar/Suratno Wongsodimedjo Jakarta, Tagar 8/1/2019 - Berbagai tren dalam dunia bisnis mulai hadir mengawali awal tahun 2019 yang diprediksi akan menjadi sangat penting tahun yang menantang dalam dunia satunya adalah tren pemasaran berbasis digital, sebagai salah satu pijakan para marketeer agar bisnis mereka tetap tumbuh tren marketing baru tentu saja akan selalu ada tiap tahunnya, mengikuti dinamika yang terjadi terutama di Indonesia. Para marketeer atau pemasar dituntut menyesuaikan perjalanan dunia usaha dengan tren, karena bisa jadi tren sebelumnya tidak berlaku lagi tahun ini. Menurut Charlie M. Sianipar, penggiat digital marketing di Jakarta, "Trend ini sangat dinamis, setiap saat bisa kekinian, tak lama kemudian ditinggal pengguna internet"Untuk menghadapi tahun 2019, Indonesia Marketing Association IMA menyatakan akan ada sembilan tren marketing yang terjadi. Berikut sembilan tren CRM berbasis Artificial InteligencePeran Kecerdasan Buatan AI dalam dunia korporat telah membantu perusahaan mempersonalisasikan keterlibatan mereka dengan Artificial Intelligent, perusahaan dengan jumlah pelanggan sangat besar dapat mengumpulkan dan menyusun data pelanggan jauh lagi, AI bisa menganalisis cara meningkatkan pengalaman pelanggan dan membangun hubungan yang kuat dengan merek akan terus membantu perusahaan untuk mempersonalisasi keterlibatan mereka, tidak hanya dengan sebagian pelanggan tetapi juga dalam jumlah frekuensi marketing. Foto Pixabay2. Meningkatnya popularitas jaringan OMNILangkah raksasa e-commerce untuk mengakuisisi brand ritel offline, merupakan langkah OMNI, yaitu mengkombinasikan marketing secara online dan pemasaran dengan cara konvensional yakni ini mendorong para peritel offline dan pelaku e-commerce lebih kecil untuk menerapkan hal yang satu strateginya, peritel offline dapat membangun persepsi kuat di sosial media sehingga menghasilkan banyak situ mereka bisa membuat kampanye sesuai karateristik follower sehingga tidak hanya sekedar follow, tetapi juga menjadi anggota dampaknya ketika melakukan penjualan, peritel dapat lebih akurat memperkirakan jumlah pelanggan yang akan datang ke toko Meningkatnya popularitas intrapreneurMeskipun persentase perusahaan startup yang sukses sangat kecil, banyak profesional yang terjun membangun start up mereka sebagian besar gagal. Rugi tidak hanya startup mereka, perusahaan yang mereka tinggalkan juga kehilangan talenta menghindari hal tersebut, perusahaan kini mendorong para profesional di tempat kerja mereka menjadi pegawai didorong mengambil risiko lebih besar dengan harga sepadan, mulai dari bonus besar hingga saham kepemilikan di Penggunaan pembayaran digital kian masifSetelah dirasakan manfaatnya para pengguna e-commerce, pembayaran lewat platform digital kini punya peran institusi atau perusahaan mencoba menggunakannya sebagai jaringan distribusi pinjaman atau kredit dengan sistem digital, pemberi pinjaman memiliki catatan lebih akurat terkait kebiasaan berbelanja dan tren pengeluaran kreditur. Cara ini meminimalisir risiko tersendatnya aliran pembayaran di sektor Pasar halal semakin kompetitifMeningkatnya popularitas gaya hidup halal di Indonesia mendorong semakin ketatnya persaingan di sektor yang bersaing tidak hanya berasal dari negara mayoritas Muslim, tetapi juga ini mencoba memantapkan posisinya sebagai negara dengan gaya hidup halal di berbagai kategori termasuk menciptakan standar bisa menjadi negara tersebut, dengan tidak hanya menjadi pasar tetapi juga menancapkan eksistensinya dengan memproduksi berbagai produk marketing digital. Foto Pixabay6. Popularitas produk berdasarkan generasi meningkatSemakin beratnya brand memihak kepada milenial menimbulkan konsekuensi ketika brand tidak sanggup bersaing merebut milenial, generasi lain menjadi opsi. Baik itu generasi X, baby boomer, maupun silent sebatas pada produk yang memang dibutuhkan generasi tersebut seperti pelayanan kesehatan, tetapi juga industri yang ramai di dunia milenial seperti pariwisata. Mereka akan menawarkan paket wisata yang tentu saja berbeda dengan yang ditawarkan kepada Bisnis dengan efek sosial kian membesarKonsumen yang selalu terkoneksi dan update kegiatan mereka selama 24 jam sehari biasanya mengambil keputusan bersifat ini membuat brand mencoba membangun keterikatan dengan konsumen mereka lewat berbagai kegiatan sosial dikenal dengan social media sosial tersebut memiliki kemungkinan untuk dishare lewat sosial media para konsumen, sehingga keterikatan emosional tersebut bisa mendorong konsumen lain yang tersentuh melakukan hal yang sama, tidak hanya share tetapi juga dalam keputusan Penyedia berbagai atraksi wisata kian bertambahDulu atraksi turis hanya sebatas alam. Wilayah dengan alam indah atau budaya unik menjadi sasaran turis. Sekarang tidak lagi, karena kehadiran sosial ini menunjukan bahwa atraksi buatan manusia pun bisa populer asal banyak dishare di media area atau bagian alam yang sebelumnya memang tidak diperuntukan menjadi destinasi wisata, berubah menjadi atraksi menarik turis karena media tren marketing ini membuat pertumbuhan akan destinasi baru semakin banyak, penyedia atraksi meningkat, sehingga turis tidak berkumpul di satu titik wisata Adopsi prinsip Industry rumah bagi populasi startup di Asia Tenggara dengan perjalanan empat unicorn Indonesia yang fenomenal dan mulai mengarah ke prinsip Industry pada satu sisi, Indonesia mengikuti jejak negara-negara tetangga. Sementara di sisi lain, Industry harus membawa negara dengan kepulauan luas ini menjadi negara berbasis industri. Di pra Industry kesulitan terjadi karena aktivitas dan operasional bisnis terkendala luasnya Indonesia yang dibagi banyak Industry mencoba mengikis hal tersebut dan menyediakan solusi. Dipromosikan pada 2018, penerapan paham Industry ini akan diadopsi oleh lima sektor industri yang menyumbangkan sekitar 60% GDP pada jangka pendek, Indonesia tidak hanya bergabung dengan negara maju untuk mendigitalisasi konsep business to consumer, tetapi juga mendigitalisasi konsep business to business. Abstract Millennials in Indonesia currently have the largest market share, but there are not many studies that discuss marketing in millennials in Indonesia, especially marketing in business units that market their products to end consumers B2C-business to consumer. Judging from the current phenomenon, namely 1 The rise of growth and competition from both foreign and local online retailers competing in Indonesia. 2 Increasingly developing software and hardware technology in digital marketing which gave birth to marketing innovations. 3 Large millennial role in digital marketing, because now they are a generation that understands technology, grows in the world of social media, grew up in a culture of expression, is aware of the attachment to technological change and able to learn through online interaction, has encouraged researchers to research conceptual by creating renewal in the variable attributes of Digital Content Marketing. This study uses observations of phenomena and literature review of previous research so as to produce a new formula namely Smart Digital Content Marketing that is comprehensive based on the suitability of the characteristics of the Indonesian millennials. This study is expected to benefit Indonesian online businesses and provide opportunities for future researchers to conduct surveys and statistical tests.

digital marketing indonesia 2019